Pulling Pigtails: The Truth About the State of the Ad Industry
As I was reading the multitude of reactions to the ANA’s latest Media Transparency Report, I couldn’t help b...
17 June, 2016No commentAs I was reading the multitude of reactions to the ANA’s latest Media Transparency Report, I couldn’t help b...
17 June, 2016No commentNBCU announced a reorg of it’s ad sales division today creating a more streamlined process for advertisers to reac...
11 November, 2015No commentinMarket has announced it’s newest innovation, Quantum Receptivity. It utilizes Beacons in order to track consumer...
13 November, 2015No commentPRESS RELEASE: Dallas, 8/1/2017 – Owner of Broadcast Affiliate Sales, Mike Tyler enters into a partnership with Vi...
18 August, 2017No commentNBCU announced a reorg of it’s ad sales division today creating a more streamlined process for advertisers to reach their target audiences. Well done NBCU! When will the rest follow suit? http://adage.com/article/media/nbcu-reorganizes-ad-sales-cl...
11 November, 2015No commentinMarket has announced it’s newest innovation, Quantum Receptivity. It utilizes Beacons in order to track consumer’s patterns over time, creating a guide as to what day of the week individuals go to specific stores so that advertisers may push mess...
13 November, 2015No commentAs I was reading the multitude of reactions to the ANA’s latest Media Transparency Report, I couldn’t help but be taken back to the days of hammer pants, pizza Fridays, relay races and the playground. One article published in Ad Age stated very bol...
17 June, 2016No comment